[MLUG - DISCUSSION] Viral Marketing

[Nathan Odle <EMAIL:PROTECTED>]

We have a bunch of townhome rentals that are coming online this January 
and I'm responsible for a large portion of the marketing effort.  The 
townhomes in question are large (2,000 sq. ft.) and affordable for their 
size in comparison to the market.  They're also much higher quality than 
the competition, with all-brick exteriors and other nice details.  The 
location is pretty as well, with many units backing up to a wooded creek 
and a clubhouse in a picturesque setting.

Whether we like it or not, a large percentage of our tenants are likely 
to be students and hence are prime targets for marketing of the viral 
variety.  I consider myself a pretty creative person and have plenty of 
my own ideas, but I'd be remiss if I didn't ask the ol' MLUG group if 
they had anything to contribute.  So, do any of you have any clever ideas?

Also, if you're reading this and are an art student, e-mail me off-list :)

-N

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