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- To: MLUG Off-Topic Discussion <EMAIL:PROTECTED>
- Subject: Re: [MLUG - DISCUSSION] chevy tahoe ads are backfiring... [Political?][Presumably Funny or Sad]
- From: Michael <EMAIL:PROTECTED>
- Date: Thu, 06 Apr 2006 10:34:21 -0700
- Delivery-date: Thu, 06 Apr 2006 12:34:25 -0500
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All PR is good PR.
So GM evidently had some kind of web contest where people could
assemble stock film clips of the new Tahoe, a soundtrack, and their
own captions into their own "commercial" for the vehicle. The idea
sounds kind of lame, which means that exactly the wrong people had a
field day:
http://www.youtube.com/results?search=tahoe+ad&search_type=search_videos&search=Search
Some of these are pretty clever, while others are completely unclever,
but I wonder what marketeer came up with this campaign and did not see
the potential for this kind of thing happening...
--
Michael McGlothlin, tech monkey
Tub Monkey
http://www.tubmonkey.com/
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