Re: [MLUG - DISCUSSION] advice on mid-MO car dealerships wanted...

[Nathan Odle <EMAIL:PROTECTED>]

Jonathan King wrote:

>I will give a price that has been scrupulously researched and 
>established to be fair.  If they say yes (plus or minus some delta) 
>everything is cool, if they say no, I say goodbye.
>  
>
This is a good strategy, but I am personally just too much of a horse 
trader to do it like this :)  I will research a "fair" price based on 
invoice, kicks, financing, etc. but what it usually comes down to is 
starting at this price and driving them down from there.  There are a 
lot of ways to chip at the price by looking at dealer-installed 
accessories, etc.  Knowing a dealer's inventory situation is another 
huge element that is generally not reflected in any research that one 
might do.  I still agree totally with walking out on a deal if it 
doesn't look right though.  If one isn't willing to do this, they will 
probably not be very successful in their negotiations.

-N

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